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Adding gamification to bars.

Project presentation image. Floating mobiles with some screen examples of the app.


Mobile Application - iOS


Nov - Dec 2015


Our goal was to create an easy way for 'Itaca' customers to pay their beers through their mobiles (Apple Pay did not exist yet). In order to create engagement the customers earn points for each payment and this lets them upgrade their 'status' and get special offers.

Project timeline

Graphic representing the project timeline.

My role

As a UI Designer, I was defining a basic architecture and the styling of the app based on an existing style guide, guided by a senior designer. We applied native components to be faster.

What I learned

I am proud of this project because it was my first mobile app. Although it was a small project it means to be the first interaction with a couple of new things like iOS & Android guidelines, designing in sprints with agile, working closely with developers and how this collaboration becomes rapidly into a real product.

More information

Check the project at the App Store.

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